Authentix Featured in Brand Protection News
Dallas -  December, 2005
The use of Authentix Molecular recognition Markers to protect spirits from being counterfeited is discussed in the December 22, 2005, issue of Brand Protection News. In the article, “Shaken Not Stirred: Brand Owners are Fighting the Growing Trend in Counterfeit Spirits with Renewed Vigor,” Authentix’ proproetary colorless, tasteless, food-grade markers are highlighted as a simple and effective way that spirits can be authenticated by non-technical personnel in the field.

The article states that the distilled spirits industry loses at least €422 million (the equivalent of $514 million) annually.

ABOUT AUTHENTIX
Authentix® is the Global Leader in authentication solutions for brand protection and fiscal recovery. As the inventor and developer of many of the leading nano-scale authentication solutions in use today, we have a world-class technology portfolio. Moreover, our skills in applying those technologies to solve counterfeit, adulteration and smuggling issues for clients, ensures that we are a trusted partner of many of the world's leading brand owners and governments. In the last three years we have recovered over $3 billion in lost revenues in the oil and gas, pharmaceutical and consumer goods industries alone. In addition, our expertise in the fields of security documents, currency and homeland security applications helps protect the very fabric of our society.

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